Hello, I’m Paulina

I make marketing design

SAY HELLO

Hi! I’m Paulina and I’m a UX/UI Designer with graphic designer experience. When I create, I focus on usability, accessibility and, above all, an empathetic approach to the client and a holistic approach to solving the problem. In addition, I am a creative designer with a non-stereotypical approach to design. For more than 5 years I have been professionally doing graphic design and I want to connect it with my UX/UI passion.

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My experience

Graphic Designer, UX/UI Designer | AdLike July 2023 - October 2025
  • Marketing
  • Social media
  • Banner
  • creating visual concepts for Google Ads, Meta Ads, Instagram Ads, and LinkedIn Ads campaigns
  • preparing advertising banners and graphics for social media channels
  • creating and optimizing landing pages and websites in accordance with WCAG accessibility guidelines
  • using AI functions to create animations or static creations
  • creating HTML5 creations for display and rich media ads
  • editing video materials for ads and social media publications
  • preparing visual identity materials: logos, leaflets, letterheads
  • preparing banners for printing
  • cooperating with the production and design team
Graphic Designer | Tutore March 2022 - July 2023
  • Marketing
  • DTP
  • Banner
  • creating presentations and educational materials for children and adults
  • preparing graphic designs for print files
  • designing illustrations and icons for presentations
Graphic Designer | Pirk Spark December 2020 - December 2021
  • Marketing
  • Social media
  • Allegro
  • preparing graphic advertisements tailored to Allegro Ads
  • designing graphic creations for the Allegro and Allegro graphic campaigns (building the store's image)
  • designing layouts for websites
  • creating concepts and graphics for Allegro Offers and adapting them for desktop and mobile
  • preparing flat graphics
Junior graphic Designer | Coconut Agency May 2020 - January 2021
  • E-commerce
  • Social media
  • preparing Facebook Ads and Google Ads marketing campaigns
  • designing graphics for e-commerce
  • creating visualizations and short animations
  • preparing designs for printing
Graphic Designer | 2BeLike June 2019 - December 2020
  • Freelance
  • Brand Identity
  • designing the entire visual identity
  • designing product labels and preparing them for printing
  • preparing social media banners
  • designing a website

Skills

  • Creating presentations

  • Photo editing and retouching

  • Creating WordPress websites

  • Editing and creating videos in Adobe Premiere

  • Designing graphics for press advertisements